100% increase in conversions
Exalt make tasty nutrient-packed cold press juices and meal supplements that work for any number of lifestyles and health and fitness goals. Their alternative way to fuel the body was proving a hit, though we felt improved messaging and user experience would help them sell even more.
Let’s have a look at some of the problems with their previous product pages:
At a glance, their products looked like over-priced healthy juices, when in fact they use all-natural premium ingredients, contain supplements, and are shipped on ice so they arrive fresh and chilled. This was a premium product, dressed as a standard juice drink. Working with their existing brand and assets, we redesigned and developed two of their existing product pages from top to bottom:
The new product pages were an instant success, with conversions doubling.
We get approached by 100s of agencies each year who talk a big game but ultimately fail to deliver so when Rob got in touch I was naturally sceptical. With 12+ years of digital marketing experience, I thought I had websites down to a T but boy was I wrong. From the outset, Northern Comfort’s proactive attitude and insight stood them out from the pack straight away. But ultimately, what matters is results. Our conversion rates have doubled on their pilot page (and continue to climb) which we were truly gobsmacked at. We have already briefed them to review the rest of our site and I am hugely excited about our future partnership (as is our bank manager)!Charlie Wilson-Vaughan, Exalt